Planning long term company survival - the restructuring of the Italian and British motor car industry
FP4 — Training and Mobility of Researchers
- Duration
- 1997-04-01 → 2000-03-31
- EU contribution
- —
- Participants
- 2
- Scheme
- RGI
Lines connect the coordinator with its partners. CORDIS does not always give exact coordinates for projects before 2014. These points are placed at city or country level.
Project objective
The research project titled Planning the Long Term Company Survival" deals with restructuring of the British and Italian Motor Car Industry between the 70s and the 90s. The topic is relevant for several reasons. M.C.I. is a strategical sector of the European Economy; the analysis of FIAT and British Leyland restructuring addresses relevant questions in both Business History and Business Economics. The topic lies in the field of Business History. The methodology is mainly based on the analysis of forecasts. The aim the research is to understand strategies to plan survival and growth of M.C.I. within mature market. "
Original text from CORDIS.
Participants
- LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE · LONDONCoordinatorUnited Kingdom
- Not availableCity levelItaly
Links
Data: CORDIS, © European Union