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КартаВръзкиТемиБългарияНощта (K-TRIO)Мария Склодовска-КюриЗа ученициЗа учителиМетодологияИзненадай ме
H2020Обмен на изследователи2017–2021

TICASS · Technologies of Imaging in Communication, Art, and Social Sciences

„Хоризонт 2020“ — Действия „Мария Склодовска-Кюри“

Период
2017-05-01 → 2021-10-31
Финансиране от ЕС
630 000 €
Участници
7
Схема
MSCA-RISE

Линиите свързват координатора с партньорите.

Накратко на български

Визуалната комуникация в градове от Европа и Кения се анализира чрез снимки от градската среда и интервюта с местни жители. Това помага за подобряване на междукултурното разбирателство и създаване на препоръки за обучение по визуална грамотност в училищата.

Този кратък обзор е генериран от изкуствен интелект

Кратко обяснение, генерирано от езиков модел по текста на CORDIS. Оригиналът е по-долу.

Резултати накратко

Technologies of Imaging in Communication, Art, and Social Sciences

Visual communication is an important component of everyday social life around the globe that we want to function as a kind of 'universal' language. The TICASS project investigated visual communication in various urban contexts (in Poland, Kenya, United Kingdom, Italy, and Czech Republic) in an intercultural perspective, looking for similarities and differences in visual imagery, aesthetics, relevance to social and economic structures, communicative and educative values, perception, interpretation, and functioning. This was researched from two viewpoints: - through images in the cities which are collected, described, and analysed by TICASS researchers; - from the view of people living in these cities, with whom TICASS researchers conduct deep interviews on perception and interpretation of images, in reference to photographs collected in the exhibition ”RAPPROACHMENT with public space” and various workshops on visual literacy. The overall objective of research activities was to lead us to the construction of Educational Recommendations for Studies in Media, Art, and Design, containing the set of good practices for courses in visual literacy for school children (published as a monograph: Deluigi Rosita, Machova Adela, & Stara Flavia (eds.). (2021). Media, Art and Design. Intercultural Education Strategies in Media, Art and Design. Intercultural Education Strategies. Faculty of Art and Design at Jan Evangelista Purkyne University in Usti nad Labem & University of Macerata). Such recommendations and examples of good practices are necessary in order to effectively implement visual literacy in public education. Research realized within the TICASS project is important to European society, helping achieve better intercultural communication, which is of vital importance in contemporary political and social framework, also relating to public environment in urban spaces and to visual communication for public transportations.

Текст от CORDIS, на английски · Данни: CORDIS, © Европейски съюз

Цел на проекта

In the face of images’ proliferation in all areas of human life, we can talk about the necessity of education on how to adjust to and operate in visual space, to read even and develop the language reflecting such culture. In response to the above mentioned social challenges, we have developed a subject of our scientific interest, which is reading images in spaces of transfer (mobility) of people in urban visual environment and across different cultures.We want to conduct our research at the airports, in trains and on metro stations, in parking lots, elevators, corridors (at the academies and universities, but also in tunnels), and in public transport (buses, trams, cabs and underground).The main problem is that in educational programs there is a lack of teaching students how to read and interpret visual communicates present in social spaces, which is indispensable for culturally developed and conscious communication on a global scale.Therefore, we have to realize the TICASS project to introduce into educational programmes visual literacy and to contribute to the development ofawareness of cultural specifics of visual literacy in business.The project will be realized by means of secondments between European and African Partners, during which we will conduct seminars, trainings,workshops, research and elaborate artistic exhibitions. There will be also delivered reports on education and three anthologies.The project on technologies of imaging is an unprecedented within social sciences and humanities, because in educational programs there is no teaching how to read and interpret visual communicates present in social spaces.The research outputs will be shared also with market representatives, because the analysis of meanings and ways of functioning of images and technologies of imaging in different coutries can serve also conscious business (media, IT, design, creative industries).

Оригинален текст от CORDIS (на английски).

Участници

Връзки

Данни: CORDIS, © Европейски съюз